26 May, 2017 / News
Logistics are a key factor for the success of a business when it comes to the electronic commerce. But this fast and constant evolution of this type of selling has implied that businesses lack of trained workers to control this sector. This is the reason why the marketing consultant Lógica Ecommerce and the business school Foro de Economía Digital (FED) have launched a master’s degree that brings together the logistic sector with the ecommerce one. The aim of this new master’s degree is teach students the appropriate logistics techniques and strategies so that later on and taking advantage of technology, businesses can complete their objectives. They need qualified workers in order to carry out these strategies and ensure the success of the ecommerce. The master’s degree, that will launch its first ever edition in the following 2017/2018 academic year is aimed at people who are working in businesses that are currently in the midst of the online world and want to learn the characteristics of this sector to ensure the success of the business. The master can also be taken by all those logistics business, agencies and retail workers that simply want to specialize themselves. The program will be based on two different blocs and besides learning how to handle the online sector of a business, it will give the same amount of importance to learn how logistics can support ecommerce and their close and necessary connection with the of-line world. The master’s degree will give students the awareness to follow the ecommerce’s success and boom that we barely know how to handle but that promises an incredible expansion and agility in businesses.